Fitra Collective
A Golden State of Mind
Our love letter to California, Fitra is general store for all people, in love with all things natural, beautiful, and well-made. Founded in 2017, nestled in the heart of California's Central Valley, we curate a unique selection of handcrafted clothing and accessories, all-natural and botanical body care and fragrances, and a thoughtfully sourced selection of home goods, all ethically crafted in the USA with a focus on Made in California.
Juniper Ridge
Fellow Sierra Nevada backpacking nuts turned accidental perfumers, these fine folks started turning their hiking trips into wild-foraging adventures, steam-distilling the mountain flora into all-natural soaps and fragrances. Our daily morning ritual includes a Chemex full of coffee and a stick of their campfire incense. It's like you're back on the John Muir Trail.
